Why go designer when you can just go Ikea? A new Balenciaga bag is taking a page out of Ikea’s creative book with their latest design that mimics Ikea’s famous blue tote. But aside from the striking resemblance, the price tag is a wee bit different. The designer bag is $2,145 and Ikea’s is $0.99. The French fashion house’s version recently went viral and Ikea creatively crafted an ad in response that is perfection:
How to identify an original Ikea Frakta bag 1) Shake it. If it rustles, it’s the real deal. 2) Multifunctional. It can carry hockey gear, bricks, and even water. 3) Throw it in the dirt. A true Frakta is simply rinsed off with a garden hose when dirty. 4) Fold it. Are you able to fold it to the size of a small purse? If the answer is yes, congratulations. 5) Look inside. The original has an authentic Ikea tag. 6) Price tag. Only $0.99
“We are deeply flattered that the Balenciaga tote bag resembles the Ikea iconic sustainable blue bag for 99 cents. Nothing beats the versatility of a great big blue bag!” Ikea released in a statement. This combination of designer and retail is simply brilliant. It’s flirty and cheeky and nothing short of genius. Although this isn’t the first time fashion houses, artists and designers were inspired by everyday objects, it is the most fun we’ve seen in fashion recently, and we cannot forget, fashion is fun. People tend to get bored of fashion and think it is all about the money, status or the next hot designer. These kinds of products, like the Balenciaga/Ikea bag, are the perfect fashion creation that are a rebellious, exciting and innovative.