Acknowledging the 22 million households in America that have increased buying power and the desire to live an accessible luxurious lifestyle, “Mass Affluence: Seven New Rules of Marketing to Today’s Consumer”, largely provides observations on the cultural shifts towards an affordable luxury, and the opportunities that exist there for companies READ MORE >
Where do Michael Jordan, Isaac Hayes and Bruce Willis all go for that perfect close-cut-quaff? Well thanks to the new HEADBLADE, they needn’t go any further than their own home. Yes, it’s true, it can be embarrassing and rather expensive to have your head shaved down one or twice a month. But with this READ MORE >
Inflate has come up with a unique solution to a common problem. Tonight I want to set up a night club. I wish someone could deliver one to me. Inflate can. It designs and manufactures structures for all occasions. In as little as 8 minutes you can have an inflatable READ MORE >
Nat Nast – the legend – continues on. In fact, they continue to be much favored by two of TV’s archetypal male figures/male role models: Tony Soprano, the soul-searching Mafia boss of HBO’s “The Sopranos,” and Charlie Harper, the loutish TV bachelor of CBS’s “Two and a Half Men.” Earlier READ MORE >
Air travel is not what it used to be. Long lines, security checks, and no chilled Crystal. Private jet travel has exploded over the last few years with new fractional or shared jet companies emerging in the marketplace. OneSky (www.onesky.com) is a new private jet company that combines the convenience READ MORE >
Positing that “a brand is a belief system,” Hanlon, founder and CEO of “primal branding” company Thinktopia, throws a reverse spin on the 12-step addiction recovery program to trumpet his 7 steps (called “key factors”) to inspire consumer addiction. His formula has vaguely mythic qualities: successful brands, he argues, come READ MORE >
OneSky Jet Network and Priceline.com have teamed up to create the "ultimate upgrade" promotion. For the month of May everybody that buys an airline ticket through Priceline.com is entered to win one of 10 upgrades to a private jet courtesy of OneSky Jet Network. Milk worked with Priceline.com and OneSky READ MORE >