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Nordstrom Uses Influencers To Ease Anxious Shoppers

August 7, 2020

Some retailers are turning to popular social media personalities to detail post-pandemic protocols and boost the allure of visiting their stores. Wendy Nguyen, a fashionable Instagram personality with 1.1 million followers, is regularly tapped by retailers like Macy’s and Banana Republic to promote their wares on social media. The posts all praised READ MORE >

U Can’t Touch This

August 7, 2020

An Alabama educator channeled his background in music to help his school prepare for reopening in the era of Covid-19 and practice safety measures. Childersburg High School Principal Quentin Lee was the mastermind behind a “U Can’t Touch this” parody video, made to the tune of the famous MC Hammer song. Lee READ MORE >

No Rockettes This Christmas

August 7, 2020

This year’s “Christmas Spectacular” is being canceled for the first time since the show was introduced in 1933. “We are disappointed for everyone involved with the show, as well as for the many fans who make the Christmas Spectacular a cherished part of their holiday tradition,” the company said in a statement. The READ MORE >

A Local Hard Seltzer Company Designed Face Coverings You Can Drink Through

July 24, 2020

One local company in New Jersey is selling masks with a straw flap that allows people to drink while remaining covered up. Crook & Marker, a spiked hard seltzer brand created TasteMask. The masks come in four different colorful patterns with tropical themes and all proceeds from sales will be donated READ MORE >

Trader Joe’s Packaging Plans

July 24, 2020

A petition is asking Trader Joe’s to remove ‘racist packaging’ from its ethnic food products following Aunt Jemima, Uncle Ben’s and Eskimo Pie brands’ recent responses. About 2,400 want the grocery chain to rename products labeled “Trader Ming’s”, “Trader José” or “Trader Giotto’s, which refer to Chinese, Mexican or Italian food. The label READ MORE >

Pandemic Snacking

July 24, 2020

The maker of Oreos shared that their sales were up by nearly 30 percent in the early days of the coronavirus pandemic, a major leap in the world of cookie and cracker sales. The pandemic research revealed that sheltering in our homes, where many of us will continue to work, turns our READ MORE >

Coca-Cola’s Challenges

July 24, 2020

Almost half of Coca-Cola’s business comes from away-from-home venues; restaurants, bars, movie theaters and sport stadiums. Although, Coca-Cola’s Fairlife milk and Simply orange-juice brands have sold well during the pandemic as people have eaten more at home, the company’s biggest soda brands have taken a hit from a steep drop-off in soda READ MORE >

A Major Advertising Change for Facebook

July 10, 2020

A growing number of major advertisers are abandoning Facebook amid criticism the social media company is letting hateful or false posts go unchecked. Chipotle, HP, Pfizer and Puma are the latest to pull their ads from Facebook. They join a list of major brands including Adidas, Clorox, Coca-Cola, Conagra, Denny’s, READ MORE >

Investors Ask Nike, FedEx, and PepsiCo to End Relationship with the Washington Redskins

July 10, 2020

When FedEx issued their statement asking the team to change the NFL’s Washington Redskins name, controversary immediately surrounded the announcement. Three separate letters signed by 87 investment firms shareholders worth a collective $620 billion asked Nike, FedEx and PepsiCo to terminate their business relationships with the NFL’s Washington Redskins unless READ MORE >

Tesco Sees Customers Switch from Aldi For First Time In A Decade

July 10, 2020

The “new” normal is a good time for Tesco. For the first time in a decade, Tesco claims that it has experienced people switching from Aldi for the first time in more than a decade with the combination of its new price match scheme and shift in consumer behavior recently. READ MORE >

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