Brand Statement – Ben & Jerry’s

September 1, 2009

We don’t know what side of the issue you’re on, and we’re not here to play politics, but rarely do you see a big brand make such a positive statement on an issue as polarizing as gay marriage. So kudos to Ben & Jerry’s for taking a risk few brands would. The company has changed the name of its iconic flavor Chubby Hubby to Hubby Hubby in support of Freedom to Marry. Get the full scoop here.

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