Pepsi is in dire need of reimaging themselves after the Kendall Jenner ad backlash that is a nightmare the company can’t wake up from, but can their image be saved by a simple PR stunt? Will Hammock and Sai He, an Art Director and Copywriter from DDB San Francisco, are READ MORE >
“The fact that this somehow made it through – I can’t imagine how many meetings, and edits, and pitches, and then got the thumbs-up from who know’s how many people is absolutely mind-boggling,” enthusiastically explained Jimmy Kimmel about the ever so controversial Pepsi ad. The heated ad showed people holding READ MORE >
Music is unquestionably therapeutic. Whether you’re on a road trip and need something to take your mind off the time, or just need to listen to something that will keep you on track at work, music has an undeniable effect on us. Actually, there’s a science behind it. Music influences READ MORE >
It’s hard to believe that Crocs were launched over fifteen years ago and the eccentric footwear company was quickly welcomed into the fashion world. Crocs rapidly exploded, almost too fast, and overtime the brand lost its footing in the industry. In a brand makeover campaign, the company introduced two new READ MORE >
Mobility has taken over. Consumers have become more accustomed to using their smartphones for purchases than we have ever seen before. The domino effect for brands like Visa and Toys ‘R’ Us are reaping the benefits almost as instantly as a touchscreen tap. Visa is no longer just a credit READ MORE >
Enzo Ferrari once described the Jaguar E-Type as “the most beautiful car ever made”. The glamorous automobile is a combination of beauty, high performance, and competitive pricing making the model an icon of the motoring world. Born in a generation of jet setters and rock star personas, the car defined READ MORE >
For some people, it’s the most wonderful time of the year. The National Collegiate Athletic Association’s men’s basketball tournament, March Madness, is the biggest, baddest, most spectacular playoff in American sports. Very few other sports events come close to March Madness – 68 teams from schools all over the nation READ MORE >
MSNBC’s Rachel Maddow scored record viewership Tuesday night when she revealed President Trump’s decade old-tax records. More than 4 million people tuned in to watch, Maddow’s biggest audience in her show’s nine years. It was the third-ranked show across all of television at 9 p.m., beating ABC and Fox. Although READ MORE >
Facebook has become home to 1.8 billion active monthly users. But what happens when those users pass away? Does Facebook become a digital graveyard? When Eugenia Kuyda’s best friend Roman unexpectedly passed away, she wasn’t ready to say goodbye so soon. In an effort to keep parts of him still READ MORE >
Sesame Street’s newest neighborhood resident has bright orange hair and a profound love for her toy rabbit and she also has autism, the first for the children’s program. The historic television program revealed the news of Julia’s arrival on its website along with a series of YouTube videos. Julia has READ MORE >