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The Ripple Effect

April 14, 2015

We get all excited when advertising inspires us to reach for our dreams and to strive to be better than we ever thought possible. Even better when that message does some pretty heavy lifting for a brand’s image and lovability. Closing in on 3-million hits, this spot by Widen + READ MORE >

The Hotel That Reviews YOU?

April 14, 2015

This month, the Australian hotel chain, Art Series, will be turning the tables on their guests by reviewing them. The social experiment wants to see if the fear of getting a bad review on their Trip Advisor style guest-rating site will encourage better behavior. After all, better behavior makes for READ MORE >

Goliath and disagreeable David.

April 14, 2015

Everyday we come to milk*, eager to find brilliant new ways to get the best of “Goliaths” rivals and deliver success to our “David” clients. We were excited to see what Malcolm Gladwell had to say in his latest book: David and Goliath: Underdogs, Misfits, and the Art of Battling READ MORE >

The 2035 Classroom

April 14, 2015

There are several young parents at milk* so it’s no surprise that the topic of education comes up often at the lunch table. We were fascinated by this piece on the future of education. The Atlantic paints a picture of 2035, with students sitting in front of a massive screen READ MORE >

Guys, Improve Your Appeal

April 14, 2015

Science has proven that women are more attracted to taller men with symmetrical faces and strong jaws. Well, there’s not much a guy can do about those things, but the Business Insider put together this fun video with six scientifically proven things men CAN do to look more attractive. To READ MORE >

Throw ‘Em Up

April 1, 2015

Introducing Viggo, an app that makes file sharing easy. The Way it works: Viggo takes the content you want shared (contact info, documents, pretty much whatever you want) and “throws” it into the air. Anyone within blue tooth range with the Viggo app will be able to access your shared information. READ MORE >

Visa Initiative

April 1, 2015

Visa asked 11,000 people: What do you think stands between you and where you want to be? The answers they received weren’t expected – there was a theme. The theme? Fear. Fear stops us from achieving our dreams. Fear stops us from going out and doing what we know we READ MORE >

A New Skateboard… Kinda

April 1, 2015

Have you ever ridden a skateboard? Better question, have you ever fallen on your face while trying to ride a skateboard? If the answer is yes, then, oh boy, do we have something for you. Hammacher Schlemmer has invented a Post Modern Skateboard that, essentially, is two wheels with platforms READ MORE >

The Big Mac Lifestyle Collection

April 1, 2015

Attention Big Mac Nation. Now you can buy Big Mac paraphernalia. Don’t delay! I’m talking bed sheets, wallpaper, blankets, boots, jackets, shirts, long underwear, pillows, and even dog clothes. The possibilities are endless as long as we’re talking about a bunch of stuff with Big Macs on it.

Dead Squirrel Beer

April 1, 2015

Do you consider yourself a beer connoisseur? Do you scoff at big name brands? Do you define yourself as the hipster of beer (you qualify if you find yourself saying, “I liked that beer before it was popular” or “that brew is a little too mainstream for me?” If this READ MORE >

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