A very simple company with a very simple purpose. Best of all, Simple has never once strayed from its core values or brand identity. Oh, and they make great products without harming the planet. They’ve been doing it long before “green” became trendy, and they still do it about as READ MORE >
That’s our rally cry for 2009. Bigger ideas. Bigger campaigns. Bigger bigness. It’s something we were talking about near the end of ’08 then Robbie Madison went super big on New Years Eve and we knew there was no going back. We’re going big.
In our July edition of the blog we told you about Luke Sullivan’s great book, Hey Whipple, Squeeze This: A Guide to Creating Great Advertising. We read a lot of marketing books and if you’re taking the time to read our blog, then chances are, you need to read them READ MORE >
Ernie Schenck is one of our favorite contributors to Communication Arts. His Advertising column is a highlight of each issue. Like his pal Luke Sullivan, Ernie penned a must-have book for everyone with a brand story to tell. In The Houdini Solution, Schenck shows you how to use tight budgets READ MORE >
“There’s all sorts of armor on (a military Humvee), but if you’re running in the theater and get your tire shot out, what have you got? You’ve got a bunch of armor in the middle of a field.” This is the insight behind the Honeycomb Tire, a non-pneumatic tire (no READ MORE >
This is a gem of an album. The New York Times called For Emma, Forever Ago “irresistible,” and the reviewers on iTunes are raving about its poetic beauty. Bon Iver (pronounced: bohn eevair; French for “good winter” and spelled wrong on purpose) is basically musician Justin Vernon who recorded this READ MORE >
Usually anything that is “As Seen on TV” is pretty cheesy. But this is pretty cool. Invented by a professional mover, the straps allow you to lift furniture and appliances that you would have no chance of moving on your own. There are a few companies selling straps like this, READ MORE >
We love Neil Young. Great musician. Belongs on the Mt. Rushmore of singer-songwriters. But it seems like Neil has a bee in his bonnet about Apple, the iPod and iTunes. Did they ruin the music business? Is Apple evil? Maybe. Maybe it was the Internet. But Apple didn’t invent MP3 READ MORE >
This is what we’re spinning at the Boathouse this week and it’s a gem. Ray LaMontagne’s third album Gossip in the Grain “touches upon a range of styles and musical settings– spanning pastoral folk, railroad blues, front porch country, and plangent balladry.” One iTunes reviewer says he “writes like Dylan, READ MORE >
Once again the lines between professional athletics, entertainment and celebrity have blurred. Witness the indefinite suspension of Dallas Stars troublemaker Steve Avery. Maybe you heard. Before a game in Canada, Avery walked up to reporters, made sure the cameras were rolling and mics were hot, and offered a crude and READ MORE >