The maker of Oreos shared that their sales were up by nearly 30 percent in the early days of the coronavirus pandemic, a major leap in the world of cookie and cracker sales. The pandemic research revealed that sheltering in our homes, where many of us will continue to work, turns our READ MORE >
Almost half of Coca-Cola’s business comes from away-from-home venues; restaurants, bars, movie theaters and sport stadiums. Although, Coca-Cola’s Fairlife milk and Simply orange-juice brands have sold well during the pandemic as people have eaten more at home, the company’s biggest soda brands have taken a hit from a steep drop-off in soda READ MORE >
The “new” normal is a good time for Tesco. For the first time in a decade, Tesco claims that it has experienced people switching from Aldi for the first time in more than a decade with the combination of its new price match scheme and shift in consumer behavior recently. READ MORE >
Popeyes is revealing a brand refresh featuring a simplified, more mature version of its classic logo, which has only seen minor tweaks since the fast-food chain was found in 1972. The logo itself is all one color, ‘unapologetically orange’, and has a more uniform typeface that will work better on digital READ MORE >
Starbucks is clarifying its support of Black Lives Matter with the release of a shirt designed by some of its staffers that includes the name of the movement. “We see you. We hear you. Black Lives Matter. That is a fact and will never change,” the company said in a letter READ MORE >
Quaker Oats, which owns the 131-year-old brand, is making big changes to Aunt Jemima as it works towards racial equality. The logo of the brand, familiar to shoppers on every supermarket shelf that features pancake mix and pancake syrup – a staple of the classic American breakfast – features an African American READ MORE >
Impossible Foods, Beyond Meat and Before the Butcher have all seen sales drop as foodservice establishments keep their doors closed, but also are finding new ways to get to their customer base during the meat shortage. Innovative ways of getting to customers are on top of the companies; as are READ MORE >
The next big accessory? You can drink from it, reuse it a thousand times, and prices can range anywhere from $10 to $75. That’s right, we’re talking about a water bottle. In a world placing more and more emphasis on sustainability, it’s looked down upon when one has a plastic READ MORE >
With Gen-Z becoming the new target audience, many companies are looking for unique ways to grab their attention. Frito-Lay is testing out a new plan that they believe will be successful. They are coming out with new ads for Doritos that happen to be missing something – any mention of READ MORE >
America may run on Dunkin’, but now it can run on meatless meat. Did I hear that right? Yes, meatless meat. Last week the fast-food chain added a new breakfast sandwich to its Manhattan menus made with Beyond Meat’s vegetarian “sausage” patty. It said they would soon serve them nationwide. READ MORE >