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State Farm Broadens Its Message

June 7, 2016

At milk*, we’re obsessed with keeping our client’s brands fresh! “Get to a Better State” tagline has been entering our homes for the past five years, however, as of 6/2/16 State Farm is officially retiring its infamous slogan. The Illinois based insurance company is looking to expand its campaign message READ MORE >

Battle of the Planes

May 24, 2016

Boeing is challenging Airbus with a 1,000 passenger seat giant 797 Blended Wing aircraft. Simply, this innovative jet could drastically change Air travel. The gigantic plane will have a wingspan of 265 feet and will fit within newly designed terminals. Boeing and NASA Langley Research Centre have developed the Blended READ MORE >

Disney/Pixar “Up” Balloon Comes to Life

May 10, 2016

In 2009 the world instantly fell in love with the courageous Disney/Pixar character, Carl Fredericksen, from the wildly popular film “Up”. Fredericksen’s determination and devotion to fulfill his lifelong promise to his deceased wife by traveling to Paradise Falls in a hot air balloon inspired all admirers’ to follow their READ MORE >

Tesla Model X On Track.

April 12, 2016

We went nuts over the Tesla Model X when it was debuted last September – check out these great photos on theverge.com. The X is a crossover that’s all about performance. “Ludicrous mode” glues your back to the seat by taking you from 0-60 in 3.2 seconds. That’s as fast READ MORE >

The Supermarket That Sells Waste Food.

April 12, 2016

Denmark’s WeFood opened a grocery that sells surplus food and it’s a hit. The store, run by volunteers, sells only “food past its sell by date, with prices up to 50 percent cheaper than in normal shops.” WeFood rescues fruit and veggies that have had a bumpy ride in the READ MORE >

“Superman Crystals” Become A Reality.

March 31, 2016

How cool would it be to be able to leave photos or your family history to your great great grandchild? Sounds like sci-fi, but this technology developed at the University of Southampton may become reality. Using ultra fine lasers US encoded a piece of quartz with 5 dimensional digital data. The READ MORE >

Apple’s Virtual Reality.

March 31, 2016

Virtual Reality (VR) is in the air. Recently Sony announced the release date for its new PlayStation VR, Google announced its new VR headset, and Apple — funny you should ask. Pocketnew, a Taiwan based website claims to have gotten ahold of Apple’s latest iPhone 7’s camera and they say it’s READ MORE >

To Get More Creative, Become Less Productive.

December 9, 2015

These days, every company is looking to be as efficient as possible, and milk* is too, but we’re careful to make sure there’s room for creativity. We found this piece in the Harvard Business Review that pretty well sums up our challenge. While highly efficient people move quickly through tasks READ MORE >

The New Personal Mobility Vehicles

October 13, 2015

Our leader, Joe Sequenzia is obsessed with what’s coming next, especially when it comes to transportation. He recently sent around this future focused gallery of the latest concepts in personal mobility vehicles from CNN. Check out the cool entries from Honda including the Uni-Cub, a hands-free mobile device that can READ MORE >

Apple Gives iPad Pro to the Pros

October 13, 2015

Apple is gearing up to release its latest and greatest, the iPad Pro. This iPad will be the opposite of the “toy” you give your kid in exchange for peace and quiet. This professional model is targeting high-end creatives who want a powerful, portable device. Some early drops have included READ MORE >

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