While COVID-19 had slammed the breaks on our economy back to school shopping may help put many retailers back in the black. Retail’s second largest sales event annually is not what it was in years past. However, many sectors of retail have noticeably increased. Technology shopping has increased by 28% as students READ MORE >
After children spending much of the second half of last school year at home, e-learning, in-person learning will be a change. School as they knew it will not be the same, but as parents, we must talk with our children about what to expect and not scare them. Ira Kumar, MD, pediatrician with Franciscan READ MORE >
The body of evidence continues to grow: masks protect the person wearing them from COVID-19, in addition to those around them. But with so many choices, what’s your best option? Researchers used a laser beam, a lens that turned a laser beam into a sheet of light, and a mirror that directed READ MORE >
A portrait of Breonna Taylor, the 26-year-old Black emergency medical technician shot dead by police in her own home earlier this year, will appear on the cover of the latest issue of O, The Oprah Magazine. It is the first time in the magazine’s 20-year history that the cover will not READ MORE >
A petition is asking Trader Joe’s to remove ‘racist packaging’ from its ethnic food products following Aunt Jemima, Uncle Ben’s and Eskimo Pie brands’ recent responses. About 2,400 want the grocery chain to rename products labeled “Trader Ming’s”, “Trader José” or “Trader Giotto’s, which refer to Chinese, Mexican or Italian food. The label READ MORE >
Lysol Disinfectant Spray has been approved to protect against COVID-19 by the Environmental Protection Agency. The spray and Lysol Disinfectant Max Cover Mist are the first two products to gain such recognition. While there are more than 420 products on the list of disinfectants that the EPA says are strong READ MORE >
‘Don’t Do It’, the powerful message behind Nike’s new anti-racism ad. It is calling on Americans to do something different from the brand’s iconic call to ‘Just Do It’. It is now calling on Americans to not turn their back or be silent on the painful and present issue of racism in READ MORE >
Apart from Nike, corporate brands speaking out in support of the Black Lives Matter movement have been few and far between – that is, until now. As protests sweep the U.S., a wave of brands have vocalized their support of the #BlackLivesMatter movement. Brands initiatives have included pledging donations and offering up READ MORE >
With the country in a state of complete unrest, most brands have decided it’s best to express support and postpone any marketing initiatives as most feel this is not the right time for celebration. Consumers are more interested in riot gear than PlayStations right now. In a tweet, the company explained that READ MORE >
Two black music industry executives Brianna Agyemang and Jamila Thomas, who work for music talent firm Platoon and Atlantic Records initiated this campaign to focus on the music industry. After word got out, other major recording companies backed the campaign. As black boxes filled our social news feed, we witnessed how #blackouttuesday became READ MORE >