As the world eagerly anticipates the Paris 2024 Olympics, the event’s marketing campaign has become a focal point of discussion. With the goal of creating a truly memorable and impactful Games, the organizers have rolled out an innovative and multifaceted marketing strategy that highlights Paris’s unique charm, emphasizes sustainability, and READ MORE >
Have you ever cleared the height of an SUV? That’s how high Simone Biles jumped in her floor routine as she slayed the U.S. Gymnastics Championships, giving us a taste of what’s in store for the Tokyo 2020 Olympics. The twenty-two-year-old Olympic champion broke records, leaving as the second woman READ MORE >
Is dancing a sport? If you ask dancers themselves, they’ll likely say yes – and with a new proposal to make breakdancing an Olympic sport in 2024, they now have a stronger argument. Organizers of the 2024 Summer Olympic games in Paris have submitted a proposal to implement the sport READ MORE >
Shaun White, Chloe Kim, Mikaela Shiffrin are the names we’ve been hearing throughout the Winter Olympics in PyeongChang and names winning gold. Shaun White reclaimed his Olympic halfpipe title and won the United States’ 100th all-time gold medal, Chloe Kim delivered a stunning performance, doing tricks no other woman in READ MORE >