If you’ve seen AMC’s Mad Men, you’ve probably wondered how to get a job in advertising—STAT. All jokes aside, the series paints a picture of advertising on Madison Avenue in the 1960’s complete with groundbreaking creative pitches, luxurious client dinners, and never-ending happy hours (seriously, all day long). It was READ MORE >
Have you ever bought a product based solely on its unique packaging or a clever commercial that you wished you had thought of? I once fell victim to a brand I never thought I would… Miller Lite. They got someone who, for the most part, doesn’t voluntarily drink light beer… READ MORE >
According to The New York Times, social media has been a “godsend” in helping spread awareness of the alarmingly high coronavirus infection rates spreading throughout the country. Following huge gatherings for Holi, a popular ancient Hindu celebration also known as “the Festival of Love,” COVID case numbers and deaths have READ MORE >
The ability to effectively communicate to a mass audience is just as vital for the survival of the health industry as it is the advertising/marketing/PR industry– if not more, when considering the importance of spreading awareness about certain diseases and health trends. There is an obvious knowledge gap between scientists READ MORE >
Plans for a TikTok sale may have a new obstacle, with China implementing new rules on AI technology exports. The new export control rules, which focus on technology the Chinese government considers sensitive, could mean that TikTok’s parent company, Beijing-based ByteDance, might need a license before it can sell TikTok READ MORE >
The developer and mobile advertising technology world breathed a sigh of relief on Thursday after Apple announced it would postpone new privacy restrictions that promised to upend the way advertising works on iPhone apps. The official announcement came after The Information had reported the story. Apple had planned to strictly limit READ MORE >
Apple and Google, the world’s two biggest tech companies, are joining forces to build an opt-in-contract-tracing tool using Bluetooth technology that could help public health officials and others track the spread of Covid-19 within the next several months. The ‘contact-tracing’ tool will allow people (if they opt in) to track READ MORE >
Four cities and dozens of shows later, fashion month has finally come to an end. Yet there was one event that got everyone talking more than the rest. Versace’s show in Milan had a surprise ending that took us back in time to when Jennifer Lopez first appeared… in the READ MORE >
On Monday, Elon Musk did what he does best: make a splashy announcement about cool technology, with a goal that’s perhaps too ambitious. He introduced investors to a new artificial intelligence chip that will apparently help Tesla cars drive themselves by the end of 2019. Musk said that every Tesla READ MORE >
If you ask Dr. Katie Bouman, she’ll humbly tell you that it was a team effort – and it certainly was. But there’s no denying how impactful the 29-year-old was in generating the world’s first image of a black hole, which was released by NASA this week. Bouman, a computer READ MORE >