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Computer screens for the visually impaired.

August 19, 2014

Wouldn’t it be great if you didn’t have to wear your glasses when working on your computer? Better yet, your cell phone? Researchers from the University of California, Berkeley, and Massachusetts Institute of Technology (MIT) have developed software that can actually adjust the intensity of each pixel in an image READ MORE >

The Harley-Davidson Live Wire.

June 24, 2014

How does an iconic motorcycle brand embrace green without losing its cool? Very carefully. When looking to launch their new electric cycle, Harley-Davidson chose not to drop “Project LiveWire” into the general market, but rather they offered select customers the chance to try it out first. This unique pre-launch strategy READ MORE >

Google Glass – a fascinating failure?

June 10, 2014

We’ve been curious at how the Google Glass project is coming along and found this piece on the BBC tech page, which was worth the read. Right now Google Glass is in beta testing and if you have a gmail and google wallet and a spare $1,700 you might be READ MORE >

Apple Beats.

June 10, 2014

We don’t usually think of Apple buying up other companies. They’re pretty good at developing their own cool stuff, but their latest talks with Beats has been seen as a move to get a stronger foothold in the music accessories business and bolster their online music offerings. Two areas that READ MORE >

How Far Off is the Self -Driving Car?

April 29, 2014

Google is doing their best to make the self-driving car a reality sooner rather than later. With many successful highway tests behind them, Google has moved the testing to the streets around their hometown of Mountain View, California. “A mile of city driving is much more complex than a mile READ MORE >

MICROSOFT BUYS NOKIA MOBILE

April 29, 2014

MicroPhone? A computer company breaking into the mobile phone business? That sounds familiar. Well, if you’re looking at trends in computers vs. mobile phone sales, it’s no wonder Microsoft purchased Nokia’s mobile phone business last week for 5.4 billion Euros. According to global projections the purchase of computers has more READ MORE >

Say so long to the Car Wash?

April 29, 2014

Last week, Nissan gave the world a sneak peek at what could be an amazing innovation in the automotive category: The ‘Self-Cleaning’ Vehicle. The carmaker is experimenting with super-hydrophobic paint called Ultra-Ever Dry, an extremely water and oil resistant technology that creates a protective layer of air between the paint READ MORE >

Nike Shifts Focus to Software.

April 29, 2014

Today, approximately 10 Million runners belong to Nike+, the Nike/Apple joint venture that links your Nike shoes with your iPod and ultimately 10 million runners for one of the greatest social network success stories to date. With that in mind, it was no surprise that Nike Chief Executive, Mark Parker, READ MORE >

Is EdgeRank Pushing Companies Off Facebook?

April 3, 2014

As marketers, we recognize how well Facebook can engage consumers, but we’ve all noticed how much harder it is for our posts to gain traction. Many are blaming Facebook itself, or rather EdgeRank, their 2011 algorithm that determines what appears on news feeds. EdgeRank measures the time you spend with READ MORE >

Microsoft Enters the Age of The App

April 3, 2014

For those who love their iPads and Microsoft Office, it seemed life would never be complete until now. Last week Microsoft finally abandoned its “Windows First” policy and released Office for iPad. It seems Microsoft has realized that the great majority of devices sold today (and in the future) will READ MORE >

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