The Plasma Window™ DVD concept was created by an Emmy Award winning television producer for ABC & NBC. They say necessity is the mother of invention, and that’s how these unique DVDs came to life. After purchasing a Widescreen Plasma HDTV display, he was surprised to find that there weren’t any high resolution and high definition art and image DVDs to serve as “screen savers”. So he created his own brand, the Plasma Window™ DVD. http://www.plasmawindow.com/index.html