No more glow in the dark toilet seats or orbit wheels. SkyMall has officially filed for bankruptcy. The company synonymous with air travel just isn’t able to compete with developments in technology that keep travelers entertained. With in-flight Wi-Fi, what’s the point of perusing a catalog when the whole world of e-commerce is at your fingertips? SkyMall just wasn’t able to keep up with the times. After 25 years, the business needs to restructure in order to adapt. They need an all out overhaul financially, strategically, and logistically if they plan to come back from chapter 11 as Robert Worsley, founder of SkyMall, anticipates.