The Ripple Effect

April 14, 2015

We get all excited when advertising inspires us to reach for our dreams and to strive to be better than we ever thought possible. Even better when that message does some pretty heavy lifting for a brand’s image and lovability. Closing in on 3-million hits, this spot by Widen + Kennedy is doing a bang up job for Nike Golf. Looking past the philandering Tiger Woods and focusing on the talented golfer, Tiger Woods, we found this spot inspiring. It’s a great real-life example of how one athlete’s hard work paid off and how emulating a hero became a reality for Rory McIlroy.

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