One of the best aspects of advertising is its collaborative nature. Strategists, brand managers, writers, photographers, programmers, producers and financial wiz kids, all coming together to create something meaningful. That’s why Hitrecord.org is close to our hearts. Think of Hitrecord.org as an online studio where artists come together to collaborate and remix each other’s work. For example, the project “In A City” is a short film composed of 54 cinematographers’ work, shot in cities all over the world set to a poem by Hitrecord member Tom MacArte and other writers. The resulting piece beautifully captures intimate moments, beautiful textures and grand skylines. It’s the global urban experience told from the perspectives of those who live in them. You’ll find “In a City” and other incredible collaborations at Hitrecord.org.