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Sunbeam
Integrated Campaign: Activation | Retail | Promotion | Digital & Social
OVERVIEW
As a result of the COVID-19 pandemic, consumers have demonstrated a drive to have more advocacy and agency over their own health. Under the familial household name, Sunbeam decided to launch their own line of biometric products. milk* ideated and executed a unique creative platform that made everyday home health solutions easy and accessible.
HIGHLIGHTS
Launched an activation platform, “Welcome Home Healthy”
Developed cohesive digital and social assets
Created a brand partnership program and promotion for retail
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WEBSITE DESIGN
SOCIAL
DIGITAL ADS
POS
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