Is Alcohol Losing Its Fizz? The Trend That Could Reshape How We Connect
While dealing with the stress and isolation of the world-stopping pandemic, some not-so-surprising habits reared their ugly little heads – most notoriously, the knack we humans have for seeking and finding solace in booze. More and more of COVID-19’s residual effects have permanently shifted our culture. But is there an upside?
How Content Scores Big With America’s Soccer Revoltion
With the universally-loved TV series Ted Lasso and the rippling news of actors Ryan Reynold’s and Rob McElhenney’s purchase of Welsh football team Wrexham (and the documentary that came with it), “soccer awareness” in the United States may be at an all-time high.
Post-Concert Amnesia?
On June 1, the BBC reported that Taylor Swift fans have been experience what they called “post-concert amnesia” – and psychologist believe it’s real! After shows on her Eras Tour, tons of Swifties took it to social media to share their stories of guilt in not remembering moments of the show. According to Dr. Michelle Phillips, a music psychologist, when fans are so excited and immersed in the show performance, they are unable to process their experience properly.
Is the Extinction of Movie Theaters Soon Inevitable?
Earlier this week as Cineworld – owner of Regal Cinemas – announced that they are considering filing for bankruptcy, AMC Entertainment stock plummeted roughly 40%. With these reports, the continuing trend of economic decline in the movie & entertainment industry became even more apparent as we continue to immerse ourselves in the rapid rise of online streaming.
Lock It Up
28—that’s the number of school shootings we’ve had in the U.S. in 2021 alone. The most recent school shooting at Oxford High School in Michigan on November 30th sadly comes with little surprise and demands the attention of the nation when confronting the divisive topic of gun violence in the U.S.
Corona Hard Seltzer with a Twist
When it comes to food and beverage, what better way to advertise your new product than to offer it to your customers for free? There’s a catch, though… and if you didn’t pay attention in high school Spanish then you might be in trouble. Nothing beats a Corona with a lime, but following the spiked seltzer craze over the past decade, they decided to jump in the deep end with their brand-new Hard Seltzer Limonada.
How “Ted Lasso” is Changing Americans’ Relationship with Soccer
You may have grown up bickering with your sisters and brothers over who got to play the next FIFA match on the PlayStation. Maybe you spent your Saturday mornings kicking around a soccer ball at youth soccer games (without knowing what you were doing, of course). Admit it; you tried watching the World Cup… before switching the channel after a few minutes of sheer indifference.
How the Pandemic Impacted Consumer Behavior
The understatement of the year—the pandemic has changed the world as we know it. It’s no secret. You know it, I know it, and brands know it, too. In order to brave the storm of the pandemic, brands have had to change their tune in order to cater to the everchanging nature of consumer attitudes.
Zoom Game Night
Hellooo, can you guys hear me?
Can you see my screen? (*queue wrong browser screen shared)
Nice to meet you virtually!
From meetings to office happy hours and family gatherings, as Zoom took off within the last year, many found themselves all too familiar with the platform.
Social Media’s Role in Helping Covid in India
According to The New York Times, social media has been a “godsend” in helping spread awareness of the alarmingly high coronavirus infection rates spreading throughout the country.
Gen Z’s Impact on the Fashion Industry
Fashion styles from the 1990s have heavily influenced the way Gen Z, or the “Zoomers,” are dressing. With the help of social media apps such as Tik Tok and Instagram, different ideas on how to style different pieces, and outfit inspiration, can be quickly disseminated and readapted per each new viewer.
Creative Trends in 2021
With each new year comes new visions in the artistic realm. Art and design elements in 2021 seem to offer a refreshing glimpse of 2020’s hardships. Several themes can be identified in 2021’s current creative trends.
Jack Sisterhenm’s “The State and its Affairs”
In honor of Women’s History Month, we’re spotlighting our creative director, Jack Sisterhenm, for his new piece entitled “The state and its affairs.” His work depicts a collage of headline court cases dating back 200 years in American history.
Luxury Fashion Brands Respond to Activism
Most luxury fashion brands stray from commenting on social affairs. Part of its mystifying charm is that with the title ‘luxury’ comes the implication that it is timeless– as if the industry is too elite to have to disclose their opinions on current events, publicly.